Lead Generation Websites
I can create and maintain Lead Generation Websites that are specifically engineered to capture the attention of high-value prospects, filter out tire-kickers, and feed your attorneys with the opportunity for new clients.
- Focus on the Pain: Structurally organize content around specific client problems, not internal firm departments.
- Establish Geography: Utilize hyper-local SEO optimization so prospects within your jurisdiction find you first.
- Create Conversion Pathways: Each high-value practice area gets its own dedicated conversion funnel, complete with specific forms, case studies, and CTAs tailored to that niche.
Third-Party Proof
In law, trust is the currency. Lead generation sites that are focused on specific information, are often perceived to be more credible.
A Lead Generation Website systematically leverages authority to overcome early resistance:
- Verifiable Testimonials/Reviews: Strategically placed, practice-area-specific client quotes (with required disclaimers).
- Case Study Triumphs: Detailed, anonymized summaries of successful outcomes that demonstrate expertise in the client’s specific area of need.
- Authority Badges: Prominent display of Bar Admissions, Martindale-Hubbell ratings, peer awards, media mentions, and professional affiliations.
- Attorney Transparency: Detailed professional biographies that highlight expertise, publications, and fiduciary commitment, not just hobbies.


